Spirit of Speyside boasts record ticket sales

The annual Spirit of Speyside Whisky Festival has set a new sales record after 116 events sold out within the first 24 hours of tickets being released.

A total of 4,982 tickets were snapped up within the first 24 hours, valued at £154,000 (US$214,464) – that’s 797 tickets more than the previous year, and £32,362 (US$45,068) more in value.

James Campbell, festival chairman, said: “The level of interest has astounded us; we did wonder if we could match the success of last year’s sales, but here we are again having surpassed it.

“Whisky lovers from all around the world have shown a real thirst for the 2018 offering, and in line with previous years the exclusive distillery tours have sold out first.”

The 2018 whisky festival is set to take place from 3-7 May and will offer whisky enthusiasts 520 events to choose from, including tastings, a ceilidh on a train, whisky caching – which launched for the first time last year – craft events, quizzes and valuations.

The Spirit of Speyside Whisky Festival 2018 is being supported by Event Scotland, which is part of Visit Scotland’s events directorate.

More information on this year’s festival events can be found online at spiritofspeyside.com.