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News
Report shows Brits spend more on a night out
Consumers in the UK are spending an average of £54.49 (US$76.50) on a night out, with 58% of drinkers going out at least once a week, according to a recent report.
Brits are going out every week and spending more on a night out
The report from Deltic Night Index is based on a survey covering the three-month period from November 2017 to January 2018.
The average spending amount is up 13.8% on the same period last year. Findings show that consumers are spending 26.6% more on pre-drinks, 25% more on transport and 19.4% more on in-venue drinks. However the spend on food was 9.1% less.
The report also shows that 73% of 18 to 21 year olds go on a night out at least once a week, and 63.8% of 26 to 30 year olds.
In terms of social media, findings show that 42% of respondents said that seeing other people post about their night out on social media makes them want to go on a night out. This went up to 57% for 18 to 30 year olds.
Overall, 41.7% of respondents said they used Facebook when planning a night out, and 37.1% said they use it during a night out. This goes up to 50.4% and 44.2% respectively among 18 to 30 year olds.
Peter Marks, chief executive of The Deltic Group said: “This is now our sixth Deltic Night Index, and it continues to show that the current narrative around a supposed declining demand for a good night out, that millennials don’t like going out, socialising is all online and that the rest of us have outgrown it, simply isn’t true.
“This quarter alone, 58% of Brits said that they go on a night out at least once a week, which goes up to a massive 73% among 18 – 21 year olds.
“In this report we’ve looked at some of the drivers behind this – in particular social media and the emergence of apps such as Uber and Apple Pay. We found that actually, technology is working with us rather than against us.”
The Deltic Night Index is a quarterly report analysing consumer spending and the UK late night industry, published by leisure company The Deltic Group.
This report follows findings from research consultancy CGA, which show an increasing number of Brits are spending more upgrading to premium spirits.