The vodka brands to watch in 2018

12th December, 2017 by Amy Hopkins

Stolichnaya

Stolichnaya undertook a host of exciting activity in 2017, including: sponsoring high-­action spy flick Atomic Blonde; launching line extension Stoli Crushed, made with real fruit; unveiling its first TV ad in seven years; and creating a new recipe and bottle design for Stoli Gold. Next year will be the brand’s 80th anniversary – expect more big things.

One Response to “The vodka brands to watch in 2018”

  1. Giancarlo says:

    I think your source from Euromonitor (Jeremy Cunnington) needs to get out from behind his desk and get to know better the products/categories he represents.
    After a comparative vodka tasting, he would find that calling it “tasteless” is not only unsuitable, but he may realise he is belittling and offending the whole category.

    Also you talk about “craft” vodkas, yet you suggest Deep Eddy and Echo Falls as two of your three “brands to watch”!
    Is this article a joke?

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