Hendrick’s uses cucumbers as musical instruments
William Grant & Sons-owned gin brand Hendrick’s has launched “a genuine and most unusual scientific experiment” to create music using cucumbers rigged to a piece of software.
The cucumbers have been rigged up a piece of software which, when triggered, creates a “different sound and style”. Each sound is programmed in such a way that when all are played together, “a verdant and cacophonic composition” is created.
Individuals who attend Hendrick’s Perilous Laboratory for the Absorbment of Natural Teachings – PLANT – at the RHS Urban Gardening Show in London will be guided through the activity by Hendrick’s Laboratorians. ‘Successful’ volunteers will be rewarded with a Hendrick’s and Tonic.
After the RHS Show, PLANT will tour the country to conduct a series of experiments with the on-trade.
A statement from Hendrick’s reads: “At the Hendrick’s Perilous Laboratory (PLANT), scientists have investigated how to invigorate human connection with the natural world through a series of experiments.
“The noble cucumber is one of the most mysterious yet delectable infusions in Hendrick’s gin and through science, PLANT aims to unearth the green fruit’s wondrous secrets. Are they sentient beings? What knowledge can humanoids garner from these wise vessels?”
Visit PLANT at the RHS Urban Gardening Show on 12 and 13 July. Entry is free with no ticket required.
In December last year, Hendrick’s Gin unveiled a “first-of-its-kind” Cucumber Organ of Remarkably Glorious Auditory Nirvana – the keys of which comprised 49 real cucumbers.