The top 10 best-selling vodka brands

21st June, 2017 by Annie Hayes

6. Svedka

2016: 4.40m
2015: 4.20m
% change: 4.71%
Place last year: 6

There’s no holding back Constellation Brands-owned Svedka vodka, which continued its positive growth streak with the addition of 200,000 cases in 2016. The brand continued to build upon its flavour portfolio, adding what it called the “most sought after flavour” among millennials, Blue Raspberry, in spite of the widely acknowledged consumer ‘flavour fatigue’. Svedka is one of Constellations fast-growing, high-margin ‘focus brands’, which collectively delivered depletion growth of 9% in the 12 months to February 2017.

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