Top 10 fastest-declining spirits brands

19th July, 2016 by Annie Hayes

9. Bulbash

Bulbash2015: 1.2m

2014: 1.7m

% change: -28.7%

Bulbash has a very similar story – as a Russian brand, it too has struggled against economic and political turmoil, posting its lowest volumes since 2010. However, could its fortunes – and that of Belenkaya – be about to change? The Russian vodka industry saw year-on-year exports grow 2.4% to US$39 million for the first five months of 2016, signalling the first signs of recovery for the category.

One Response to “Top 10 fastest-declining spirits brands”

  1. cvv says:

    It’s Polish vodka, nor Russian

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