Grey Goose offers limited edition Christmas packs

Super-premium vodka Grey Goose has launched four limited edition gift packs in the off-trade in the lead up to Christmas.

Grey Goose Vodka has released four limited edition gift packs for Christmas

The range has been designed to “meet the demand for premium spirits” before Christmas and is available from select grocery, specialist retail and department stores.

The collection includes the Grey Goose VX Gift Box 1L pack, which is avaialbe from Fortnum & Mason, Harvey Nichols and Selfridges at an RRP of £125.

A Grey Goose Le Fizz pack featuring a 700ml bottle of Grey Goose original, two flutes and a signature stirrer is available from Harvey Nichols at an RRP of £75.

Meanwhile the Grey Goose Lumière Edition offers a “striking” new bottle design, illuminated from a light pad at the base and featuring a mirrored lone goose and a transparent top half.

The bottle was inspired by a festival of light in France, La Fête des Lumières, and is available exclusiveing at Selfridges and Harvey Nichols over Christmas at an RRP of £53.00 for 700ml and £160 for 1.75L.

Finally, available from Waitrose and Ocado is the Grey Goose Vodka gift box offering a 700ml bottle packaged in the brand’s blue and white colouring to deliver the “clean classic style” of Grey Goose.

“The festive season is a key time for gifting within the super-premium spirits market,” said Helen Francis, marketing manager Grey Goose Northern Europe.

“Grey Goose has continued to see positive growth over the last few years and following success in the on-trade, we are delighted to see significant increases in the off-trade also with a year-on-year increase of over 11% in value, showing the popularity amongst consumers to enjoy the world’s best tasting vodka at home.

“These four limited edition gift options, from classic original Grey Goose to new Grey Goose VX – Vodka Exceptionelle – are set to delight consumers and provide our drinkers with the perfect super-premium drinks offering at home to suit different occasions in the festive season.”