Distell launches South African single grain whisky in US
Distell has launched Bain’s Cape Mountain Whisky, South Africa’s “first and only” single-grain whisky, in markets across the US.
Bain’s was successfully trialled earlier this year in the MidwestThe launch follows a successful trial listing of Bain’s in select accounts in the Midwest earlier this year, and will see the brand expand across this region and also stocked across much of the Northeast including New York and Massachusetts.
Bain’s is produced by master distiller Andy Watts at the James Sedgwick Distillery in Wellington, South Africa, and is made from 100% South African Yellow Maize and Cape Mountain water that flows over 850 million year old sandstone.
Cary Kurz, president of Distell USA, said: “Through our initial rollout, the response to Bain’s has been overwhelmingly positive from both critics and consumers alike.
“Now we’re looking forward to sharing this exquisite example of South African craftsmanship with others throughout the country.”
The whisky undergoes a double maturation process, first stored in first-fill Bourbon casks for three years before being transferred to a second set of casks for an additional 18 to 30 months.
Bain’s is said to have a “distinctive nose of floral, banana, honey and toffee aromas” and a “balanced, slightly spicy flavour” with “sweet undertones of oak”.
