Besado Tequila to launch in five new US states

International Spirit and Beverage Group (ISBG) is readying to expand Besado Tequila into five new US states as it unveils an “aggressive” brand awareness campaign.

Besado Tequila will be made available in New York, New Jersey, Florida, Georgia and Texas once ISBG has finalised the licensing and permits for distribution.

Not only this, but ISBG has embarked upon an “aggressive” brand awareness campaign through multiple music and entertainment channels.

“We have hit the ground running,” commented Terry Williams, chief executive officers, International Spirit and Beverage Group.

“Besado Tequila is currently being endorsed by some of the biggest names in the music industry soon to be debuted worldwide in a few weeks.”

Besado Tequila has partnered on projects with singers and rappers including T Pain, Juicy J, Bow Wow, Jermaine Dupri, K Camp and Fetty Wap.

“The plan is right in line with the runaway success our team did with Hpnotiq Liqueur while initially targeting vastly similar markets,” said Jeff Freiberger, chief operating officer of International Spirit and Beverage Group.

“We believe our marketing and sales plans can support a launch of significant magnitude and create similar results to brands we’ve worked with in the past.”