Balblair introduces single cask offer
By Kristiane SherryBalblair is offering key customers the opportunity to purchase single casks for exclusive bottling.
Balblair’s single cask initiative is being rolled out to key retailers.The InterBev-owned whisky distillery is opening the single cask initiative to selected retailers in Europe, USA, China, Taiwan, Canada and the UK.
Casks, which contain 230 bottles, are hand-selected by distillery manager, John MacDonald. The bottles are then finished with a personalised bottleneck and delivered direct from the Balblair distillery.
The exclusive limited edition releases supplement the current core Balblair range: Vintages 2003, 1999, 1990 and 1983.
“We pride ourselves as the only whisky brand to release exclusively Vintage statements, meaning all of our whiskies are unique,” said Sarah McNaught, Balblair brand manager.
“We’re pleased to be able to offer the single casks to our most dedicated customers; the next step in exclusivity.”
MacDonald added: “These single casks allow customers to experience individual and unique whiskies that taste like no other.
“We are confident Balblair fans will enjoy the Single Casks and recognise the familiar vibrancy they have come to expect of our world class whisky range.”