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Green Mark vodka backs star musician with promo pack
By Becky PaskinGreen Mark Vodka has partnered with Russian musician Garik Sukachov for a limited edition promo-pack to mark the launch of his new album.
Green Mark’s promotional pack for Garik Sukachov’s latest abumAvailable in major national retail chains in Russia, the pack features two 500ml bottles of Green Mark as well as a copy of Sukachov’s new CD.
Titled My Vyotsky, the CD features 13 songs written by Vladimir Vyotsky, the influential Soviet-era singer-songwriter.
Green Mark describes the promo pack launch as allowing “its Russian fans to appreciate their favourite Vysotsky tunes in Sukachov’s contemporary rock style”.
The premium vodka brand is currently the market leader in Russia, and fourth biggest selling vodka in the world with six million cases sold in 2013.