Vinexpo Bordeaux shines a light on spirits

Spirits will be given centre stage at wine and spirit trade show Vinexpo when it returns to Bordeaux next year on 14-18 June.

Following the success of the Spiritual bar at this year’s show in Hong Kong, the concept run in collaboration with The Spirits Business will make its debut in Bordeaux in June.

The bar provides an opportunity for a variety of spirits brands to gain visibility at the show, both for neat tastings and to showcase their mixability in cocktails.

Located in the centre of Hall 3, the bar will be manned by a team of expert bartenders who will create a menu of cocktails for visitors.

Now in its 18^th year, Vinexpo Bordeaux is being run by a new management team led by CEO Guillaume Deglise.

New to the show this year will be a spotlight on gastronomy, a new layout to ensure everything faces the lake, themed areas including food and wine pairing and digital, and a new personalised appointment booking service for both exhibitors and visitors.

Deglise said: “Vinexpo has a history and now we are writing its future, and this future begins with a series of new initiatives that we’ll be launching in 2015.”

For more information, visit www.vinexpo.com