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Michael Owen signs up as Spey Whisky ambassador
Former Manchester United striker Michael Owen is the latest footballer to lend his name to a Scotch brand after becoming global brand ambassador for Spey Whisky.
Michael Owen has signed up to a three-year contract to become the global ambassador for Spey Whisky
Owen has signed a three-year deal to become the global brand ambassador for Spey Whisky, produced by the Speyside Distillery, which was purchased by Harvey’s of Edinburgh 17 months ago.
The partnership marks the first ever drinks association for retired footballer Owen, who also played for the England, Liverpool and Real Madrid.
“Since I retired as a professional footballer I have been able to enjoy some of the finer things in life and enjoying a glass or two of Spey whisky is certainly a little treat I afford myself on occasion,” said Owen.
“I am really looking forward to helping promote such a prestigious brand, particularly in Asia where I am happily spending more and more of my time these days.”
A limited edition Spey Whisky branded by Michael Owen will also be released later this year, following on from his former teammate David Beckham, who partnered with Diageo earlier this year to launch Haig Club Scotch whisky.
“We are thrilled to be working with Michael, a true icon of international football as well as a great family man,” said John Harvey McDonough, CEO of Speyside Distillers.
“Spey is an increasingly iconic brand, especially in international territories. We are also a family business, so the fit could not be better.”
Owen’s new role as global brand ambassador for Spey Whisky was announced horse racing establishment Manor House following a week at Royal Ascot.
Speyside Distillery recently created a new whisky for exclusive sale in the UK’s historic royal palaces.