Top 10 spirit launches in September 2013

3rd October, 2013 by Becky Paskin

If the top 10 spirit launches from September 2013 reflect any trends at all, it’s that flavoured whiskey is becoming scarily popular.


Can you guess which three of our top 10 spirit launches from September these images belong to?

Dominating the list this month are a handful of flavoured whiskeys, all from the States of course, including two separate maple whiskey launches from the same company. And while the whisky category so far has stuck to traditional flavours of honey, maple and cherry, a new spiced variety entered the spotlight in September with a goal of encouraging rum drinkers to jump categories.

Flavours aside, there have been some notable, quality whisky launches from outside the States. A couple of stellar Irish whiskeys from William Grant and Irish Distillers Pernod Ricard remind the world that Irish whiskey is playing hard ball, while a new travel retail line-up for Glenfiddich and the completion of a TR trio for Laphroaig keeps Scotch in the spotlight. There’s even the return of a much-loved blend that has already set tongues wagging.

Take a look through our pick of the top 10 spirit launches in September, and do let us know if we’ve missed any out by leaving a comment below.

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