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Janneau wishes for luck with new Dragon Vintages
By Becky PaskinJanneau is unveiling its first Limited Special Edition Armagnacs at Vinexpo Asia Pacific in Hong Kong this week as part of its new Vintage Strategy.
Three Dragon Vintages, all bottlings of vintages from the year of the dragon, have been launched at the show and will distributed to Janneau’s key markets in strictly allocated quantities.
They include a 24-year old (bottled in 1988), a 36-year old (1976) and a 48-year old (1964), representing the Earth, Fire and Wood Dragons from the Chinese zodiac respectively.
Just one cask of each vintage has been bottled into 70cl and 3x50cl packs at cask strength, and is presented in a box made from the same oak used to age the Armangac.
The year of the dragon is considered the luckiest year in the Chinese calendar. As such Janneau hopes the three Dragon Vintage releases will mark 2012 as a “turning point for the entire Armagnac industry whereby China becomes the biggest single market for Armagnac in the world”.