New alcohol outlet aims for 5,000 stores by 2020
By Annie HayesBudget alcohol outlet company Licor Zone aims to open 5,000 stores by 2020 by selling “most” of them to private investors.
Licor Zone will provide consumers with “generic, unbranded liquors”The company, which currently has an outlet in Aguascalientes, Mexico, will establish the rent, permits, inventory and decoration for each store, awarding the investor full ownership in return for allowing Licor Zone to act as the operator.
Licor Zone plans to “break ground” in rural Mexico by selling their stores for prices as low as US$10,000 to US$25,000 depending on the store size and location, before expanding its business model into the US, Europe, Latin America and Asia.
It will pay an 8% dividend to each investor annually, with profits sent directly to the investor’s bank account on a quarterly basis.
The company produces a portfolio of spirits available through their own stores directly at prices as low as US$3.33 for 750ml.
It is currently constructing a 450,000 square foot bottling plant in Arandas, Jalisco in Mexico, and plans to become the world’s “largest budget price producer” of spirits including whisky, rum, vodka, brandy and Tequila.
“I am proud to be part of this company because we have a unique business model and we distribute more dividends than any US or European bank,” said Alfredo Zapata de La Cruz, general manager for Licor Zone’s Mexico and Latin American Market.
Last year, an independent Canadian liquor store lost more than CAD$50,000 worth of spirits when one of its shelving units collapsed, smashing hundreds of bottles of high-end whisky.