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Pernod’s Uber Karaoke campaign takes aim at drink driving

Pernod Ricard UK has launched its annual anti-drink driving campaign in the run up to Christmas, this year partnering with Uber

Jim Beam creates ‘world’s first’ shot-pouring decanter

Jim Beam has launched what is thought to be the world's first smart decanter, which can answer questions and serve shots of Bourbon

Disaronno releases ’emotional’ TV advert

Italian liqueur brand Disaronno is attempting to create a “stronger emotional bond with its consumers” through a new international television commercial

Wild Turkey and McConaughey hand out 4,500 turkeys

Actor Matthew McConaughey has teamed up with Wild Turkey Bourbon to deliver 4,500 turkeys to the people of Lawrenceburg, Kentucky ahead of Thanksgiving this week

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