Bacardi Snapchat lens encourages 1m distancing

To mark the reopening of England’s on-trade tomorrow, Bacardi has created a new Snapchat lens featuring a Caribbean island – but it only works if users stand at least one metre apart in keeping with updated physical distancing rules

Diageo to stop advertising on social media

Smirnoff owner Diageo will halt all advertising on major social media platforms indefinitely from 1 July as the group “strives to promote inclusion and diversity”

Glen Moray unveils digital whisky series

Speyside distillery Glen Moray has created a new monthly online series to bring drinkers together and share knowledge, called Whisky Surgeries

Jack Daniel’s and Uncle Nearest create $5m diversity initiative

Nearest Green Distillery and Jack Daniel’s have jointly pledged US$5 million as part of a new initiative to boost diversity across the American whiskey industry

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