Top 10 spirits trends for 2015

13th January, 2015 by Amy Hopkins

Trends are a notoriously tricky phenomenon to predict, especially in an industry so full of flux as spirits. Undeterred, we ask a panel of industry experts to forecast which will dominate in the year ahead.


We aks a panel of experts to predict which spirits trends are set to explode in 2015

While last year we saw the rise of lower abv drinks, flavour innovation and grain Scotch whisky, developments in the sector and changing consumer tastes mean spirits brands in 2015 have a new host of fortunes to look forward to.

Of course, the all-encompassing trends of premiumisation and the rise of “craft” spirits are sure to remain, but experts believe 2015 will also see diversification in Irish whiskey and the greater use of mezcal in the on-trade.

In line with these trends will emerge a greater focus on provenance, locally-socurced ingredients and heritage.

However, while some trends are seen to enhance the virtues of the industry, our panel of experts also offer words of warning with regards to the appropriation of the craft movement and fake age statements.

We may have already given you the spirits brands to watch in 2015, but click through the following pages to see which trends are predicted to take off over the next 12 months.

4 Responses to “Top 10 spirits trends for 2015”

  1. Dudley Hirata says:

    Dear Sir,

    Please add me to your mailing list to receive your newsletter “The Spirits Business”.

    Dudley Hirata

    • Amy Hopkins says:

      Hello Dudley, to subscribe to our daily newsletter, please click on the link on our front page and enter your email address. Thanks, Amy

  2. Frank Murphy says:

    Hi guys,
    can you please furnish us with details as to the Seattle distilleries releasing Islay cask aged gins this year? I have searched on and the Washington distillers association pages without luck. 🙁

    Slainte Mhath,

Leave a Reply to Dudley Hirata

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