Diageo revives Tanqueray Old Tom Gin recipe

13th June, 2014 by Amy Hopkins

Diageo has launched Tanqueray Old Tom Gin as a limited edition, resurrecting Charles Tanqueray’s 180-year-old recipe.

Tanqueray-Old-Tom-Gin

Diageo has re-launched its Tanqueray Old Tom Gin as a limited edition

Launching in high-end bars and speciality retailers, Tanqueray Old Tom Gin follows the successful re-release of Tanqueray Malacca in 2013, which was also a recreation of brand founder Charles Tanqueray’s original recipe.

Each bottle of Tanqueray Old Tom Gin will be individually numbered and feature a design based on an Old Tom label dating back to 1921.

The recipe of the gin is based on that of Charles Tanqueray, dating back to 1835, and is said to be “lighter” than a genever but “sweeter” than a London dry style.

“It’s an honour to be privy to Charles Tanqueray’s recipe book and to bring back a great gin which reflects the classic Old Tom style but is elevated further by new distilling techniques.”

Old Tom Gin was popular during the 18th Century but has experienced a renaissance with the boom in classic cocktail culture.

Only 100,000 bottles of Tanqueray Old Tom Gin will be made available worldwide from 23 June.

“This exceptional liquid will allow bartenders to recreate authentic Old Tom cocktails with a true sense of how they would have tasted historically,” said Tanqueray global brand ambassador Barrie Wilson.

“Our hope is to inspire bartenders to bring these definitive cocktails back for a new generation. I am excited to taste what bartenders create.”

The launch of Tanqueray Old Tom Gin follows that of The Dorchester Old Tom Gin – a house-made spirit exclusively available from the famed London hotel.

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