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Have your say in The Drinks Trust’s annual survey

Industry charity The Drinks Trust is seeking input from the alcohol industry and hospitality trade via its annual survey.

Drinks Trust Survey
The Drinks Trust survey is open until mid-March

The survey aims to gain insight into the needs of the industry workers, spanning everything from production to sales and covering topics such as work, life and wellbeing.

Ross Carter, The Drinks Trust CEO, said: “The Drinks Trust remains dedicated to deepening our understanding of the needs of our industry, with the aim of delivering impactful support and services.

“As it enters its fourth consecutive year, our annual survey remains pivotal in shaping our ongoing services to address the evolving needs of the industry workforce.

“We are therefore asking drinks industry and hospitality organisations, businesses and professionals to distribute our survey among their teams and industry peers. By collectively participating, we will gain a comprehensive insight into the services essential for effecting positive change within our industry.”

The Drinks Trust noted how 2023 was a ‘challenging year’ for the industry, with rising overheads and increased labour costs. The charity added that these challenges look set to continue in 2024, affecting thousands of businesses and people throughout the UK.

The survey will run until mid-March and responses will be confidential.

Nine respondents will receive a mixed case of wines from one of the survey’s sponsors, Kingsland Drinks Group and Virgin Wines.

Jo Taylorson, head of marketing and product management at Kingsland Drinks Group, commented: “Building a better drinks industry now and for the future is critical in ensuring the health of the sector, and the wellbeing of the incredible people who work across drinks and hospitality in the UK.

“The work The Drinks Trust does to drive this agenda is hugely important. Help us take the temperature and better understand the needs of our people; it’s a brilliant opportunity to ensure your voice is heard to affect real change and contribute to the longer-term health of our industry.”

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