Nick Offerman goes into the wild in Lagavulin spot
Diageo has teamed up with actor Nick Offerman to unveil their sixth Father’s Day spot as part of the Lagavulin: My Tales of Whisky series.
The collaboration between the Islay distillery and Offerman began in 2014 with the launch of the My Tales of Whisky series.
The partnership has also seen the actor create two single malts with the brand – Lagavulin Offerman Edition: Guinness Cask Finish in 2021 and Lagavulin Offerman Edition: Aged 11 Years in 2019.
Released to celebrate Father’s Day this Sunday (19 June), the newest video in the series sees Parks and Recreation star Offerman venture into the woods alongside his father, Ric.
The digital spot follows the pair as they take on outdoor activities such as woodworking, bird-calling and steak-eating, with the conclusion that ‘dad does it better every time’. They also bond over a bottle of Lagavulin whisky.
“Does my dad do everything better than me? Sure,” said Nick Offerman. “But hang on, is that because of his superior life prowess, or am I maybe letting him win because I am a generous son?
“If you answered with the superior prowess one, you’re right, dang it, but I hope you at least considered the second. The good news is, I only have to do three quarters as good as my dad to finish in front of most of my fellow mortals.”
In addition, Lagavulin has pledged a US$50,000 donation to the California Fire Foundation to benefit the state’s firefighters, their families and the communities they protect.
Additionally, the handcrafted wooden bear featured in the new Lagavulin video will be auctioned on Charity Buzz from 10-22 June to raise further funds for the California Fire Foundation.
The Lagavulin: My Tales of Whisky series can be viewed on YouTube, and the latest spot can be watched below.