The Spirits Business Awards 2020 winners

2nd December, 2020 by Melita Kiely

There is an astonishing amount of talent in the industry, from boundary-breaking new product development to mindful marketing initiatives. Our 2020 awards celebrate amazing achievements across the spirits sector.

SB-Awards-2020

The Spirits Business Awards 2020 celebrates standout achievements across the industry

When The Spirits Business Awards launched in 2019, the aim was to celebrate the titanic workforce that makes up the spirits industry. In a year that has presented immeasurable challenges for the trade, it felt all the more important to champion the brilliant work that goes on across the sector.

The entries were divided into five categories: Retail and Marketing, Sustainability and Innovation, Tourism, Products, and People.

However, the pandemic meant it simply was not possible to judge The Spirits Business Awards in person this year, nor hold a glittering ceremony to applaud this year’s worthy winners. Nonetheless, an esteemed panel of judges gave their careful consideration to this year’s nominees over Skype, and the results are were broadcast on YouTube yesterday (1 December).

The 2020 judges comprised: Melita Kiely, editor of The Spirits Business; David T Smith, spirits writer and co-founder of the Craft Distilling Expo; Bryan Rodriguez, wine and spirits buyer for Harvey Nichols; Sophie Terzopoulou, head of marketing at Three Cents Artisanal Beverages, the official sponsor of the awards; and Heather Fritzsche, CEO of The Spearhead Group, which sponsored the Innovation in Packaging Award.

“Though the circumstances for this year’s awards may look different to what we all would have hoped for, the sentiment behind them is unwavering,” said Kiely. “It has been awe-inspiring to see the passion, creativity, innovation and adaptability of our industry across this year’s entrants, and I would like with all of our winners a huge congratulations on their outstanding achievements.”

Click through to the following pages to discover this year’s winners, and if you weren’t able to join the virtual awards ceremony yesterday (1 December), you can catch up on our YouTube channel

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