Irish Whiskey Guild set up to support producers

15th December, 2020 by Owen Bellwood

A group of Irish whiskey businesses has created a new guild to provide support and advice to independent distillers across the sector.

The Irish Whiskey Guild will provide a voice for independent producers

Founding members Blackwater Distillery, JJ Corry Irish Whiskey, Killowen Distillery and WD O’Connell Whiskey Merchants created the guild to support and advocate for independent producers.

A spokesperson for the organisation said: “We are excited to launch the guild today. We are seeing a second wave of independent producers enter the category who are faced with the same challenges as the first wave, but with the added pressure of Covid-19 in a time of unprecedented change and growth in the industry.

“We want to build a vibrant, diverse community of independent producers, sharing information and resources, benefitting the entire independent producer category and, of course, our consumers. We will provide support on a practical and educational level to members, as well as a confident, strong voice to the Department of Agriculture on a range of legislative issues that is not currently heard.

“Businesses around the country have been harmed by the effects of Covid-19 and it is right to come together now and support each other to ensure a vibrant, well-informed and diverse independent producer category thrives in years to come.”

The guild said it would aim to provide a “positive contribution to the Irish whiskey sector” by giving producers a say in the category’s future, as well as offering peer-to-peer sector support and advice.

The Irish Whiskey Guild will also focus on lobbying for matters that are unique to smaller businesses.

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