Top 10 spirits brands on social media

23rd June, 2020 by Nicola Carruthers

10. Rémy Martin

Facebook fans: 2,539,276 | Twitter followers: 18,600 | Instagram followers: 49,200

Engagement 7 | Frequency 7 | Creativity 7 | Consistency 8 | Overall score 29

Rémy Martin maintained its brand identity across social media with beautiful lifestyle shots and cocktail recipes, and promoted pairing its Cognac with food.

During the pandemic, the brand also communicated the stay-at-home message through a number of videos and offered plenty of cocktail-making videos. On Facebook, the brand also live-streamed a Cognac tasting with its cellar master to ensure maximum engagement.

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