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Mindy Kaling partners with Johnnie Walker Scotch
Blended Scotch whisky brand Johnnie Walker has teamed up with actress and writer Mindy Kaling to create festive messages for bottles of Blue Label.
Johnnie Walker Blue Label bottles can be personalised with messages written by Mindy Kaling
Actress Mindy Kaling is best known for her work on American sitcom The Office
The Diageo-owned brand is using Kaling’s “comedic way with words” for original messages that can be engraved on bottles of Johnnie Walker Blue Label for gifting occasions. According to research cited by Diageo, one in every three spirits purchased in December is a gift.
Consumers can choose from eight engravings including: ‘Snow Much Fun, You Guys’, ‘From Your Whisky Elf’, ‘Damn, Someone Made The Nice List, ‘The Sip That Keeps on Giving’ and more.
“I love that you can engrave the bottle with a personal message, so every time someone pours a sip, they think of you,” said Kaling. “And for anyone short on words, I have you covered. I teamed up with Johnnie Walker to create a few, festive holiday messages of my own for you to engrave. Thank me later.”
The complimentary messages can be ordered online at www.mindysbluelabelholiday.com and also from the Johnnie Walker pop-up at the Winter Garden, Brookfield Place in New York City. The code ‘MINDY’ provides customers with free shipping.