Highland Park partners with coastline cleaning scheme
Orkney-based Scotch whisky Highland Park has thrown its support behind The Scottish Coastal Rubbish Aerial Photography initiative to help reduce coastal litter on its island home.
The scheme, known as SCRAPbook, will see Orkney become the first Scottish island photographed from the air to help local communities tackle waste along its coastline.
The project took to the skies above Orkney after Highland Park pledged funding that would support a team of volunteer pilots as they travelled in a light aircraft photographing the island’s coastline.
Marie Stanton, distillery manager at Highland Park, said: “Our whisky is a product of our unique environment, from the temperate climate and heather infused peat, to our stories inspired by our Norse ancestry.
“Scotch whisky has been made on the site of Highland Park for more than 221 years, and we believe that thanks to the characteristics of our islands we capture the essence of the Orkney motto of ‘the north is our home, the sea is our friend’.
“We are always looking to improve and enhance sustainability at Highland Park, so partnering with SCRAPbook feels like a natural fit and a great opportunity for us to continue to work with our local community to look after both the land we live and work on and the sea that surrounds us.”
Once captured, the images will be classified by volunteer citizen scientists and put into an online map that identifies litter hot spots. The map aims to help direct community and volunteer efforts in the clean up of the island.
As well as providing funding for SCRAPbook’s Orkney map, employees from Highland Park will be among the first to take part in a volunteer clean-up operation when the results are published later in the year.