Johnnie Walker debuts ‘behind the scenes’ film
Diageo has launched a new short film on the production and heritage of blended Scotch brand Johnnie Walker.
Johnnie Walker is the world’s largest Scotch whisky brand
The film, titled Scotch: from Scotland to the World, is a “behind-the-scenes look” at the leading Scotch brand and features Emma Walker, a member of Diageo’s whisky specialist team, and Allan McGee, who works closely on the distillation of Caol Ila.
Established in 1820, Johnnie Walker is made using whisky from Diageo’s distilleries across Scotland.
UK-based Diageo recently announced a £150 million investment on an extensive upgrade of its Scotch whisky visitor centres, as well as a new Johnnie Walker experience in Edinburgh.
Dominic Redfearn, global brand and communications director for Diageo, said: “Johnnie Walker is at the heart of our business and in producing this film, we want viewers to hear from the heroes of our business, as they reveal how they make the world’s favourite whisky.”
Check out the full video below.