Gordon & MacPhail appoints director of prestige

27th November, 2017 by Nicola Carruthers

Independent bottler Gordon & MacPhail has promoted Stephen Rankin to the newly-created role of director of prestige.

Stephen Rankin is Gordon & MacPhail’s new director of Prestige

The former sales director will nurture and build relationships for Gordon & MacPhail’s single malt whisky range in the global luxury consumer market, focusing on the company’s rare and aged expressions.

In addition to conducting premium tastings, attending events and working with trade customers, Rankin will host high-net worth consumers to help build their knowledge of Gordon & MacPhail whiskies.

Ewen Mackintosh, managing director at Gordon & MacPhail, said: “Over the next five years, the focus will be on building the premium credentials of the single malt whiskies within the portfolio.

“Stephen is ideally placed to grow the reputation of the brand on a global scale. As a fourth-generation member of the Urquhart family who own the company, his expertise, passion and understanding of both the industry and the whiskies will inspire customers and individuals across the world. He will build on his existing trade relationships and support new partnerships as we continue to support the brand’s reputation as a world leading whisky maturation expert.”

Rankin said: “It is a privilege to take on this new role as it provides a wonderful opportunity to share the story of our whiskies with new customers and consumers around the world.

“As we increase our profile in the luxury sector, we will be building key partnerships with organisations that share our passion for provenance, expertise, craftmanship and authenticity. We’ve recently invested in beautiful new facilities above our historic shop in Elgin’s South Street. As the emotional home of the brand since 1895, it is the ideal location to host premium tastings for key customers and consumers.”

In October this year, Gordon & MacPhail launched a Glenlivet single malt whisky distilled on 14 January 1943, a key date in the timeline of World War Two, priced at £30,000.

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