Deep Eddy Vodka sponsors Atlanta Falcons

Texas-based Deep Eddy Vodka has been announced as the official sponsor of American football team Atlanta Falcons.

The brand is planning a “season-long tailgate party” to celebrate news of the multi-year agreement

The brand is planning a “season-long tailgate party” to celebrate the news of the multi-year agreement. The deal will see Deep Eddy Vodka made available to fans before and during Altanta Falcons home games at stadium concession bars, mobile bars, and in luxury suites throughout the venue.

“Deep Eddy Vodka is American made, so naturally we’re fans of classic American experiences like football. Nothing brings people together during the fall and winter like watching football with friends at the stadium, at the bar or at home,” said Eric Dopkins, CEO of Deep Eddy Vodka.

“We are eager to dive into football season and elevate the fan experience with the Falcons as they embark on a new path towards a championship.”

Tim Zulawski, vice president of sponsorship sales and service for the Atlanta Falcons, said: “We are excited about our new partnership with Deep Eddy Vodka. They are committed to making award winning products available to Falcons fans as they enjoy our games.”

In May, the brand denied it was being sold through an investment bank after reports emerged that the company had put itself on the market.