Pinnacle vodka unveils new Amaretto flavourBy Amy Hopkins
Beam Suntory has expanded its range of Pinnacle flavoured vodkas with the launch of a new Amaretto expression.
Pinnacle Amaretto Vodka is described as featuring almond flavour with undertones of cherry and cocoa.
Jason Dolenga, senior brand director of vodka at Beam Suntory, said: “Pinnacle Vodka is known for pioneering high quality premium vodka with out-of-this-world flavours.”
“We’re committed to continually providing new, fun flavors that we know our Pinnacle fans will enjoy. Amaretto is no exception.”
Beam Suntory claims that the new expression has been launched to meet consumer demand for a premium amaretto vodka.
The variant is now available across the US at an RRP of US$12.99 for a 750ml bottle.
In June this year, Dolenga told The Spirits Business that Beam Suntory intended to extend the reach of its 40-strong Pinnacle flavoured range outside of the US for the first time.