Beam Suntory appoints North America president

Beam Suntory Inc has appointed Tim Hasset as president of its North America division after Bill Newlands announced his resignation following Beam’s acquisition by Suntory.

Beam Suntory has appointed Tim Hasset as its new president of North America as Bill Newlands resigns

Newlands joined Beam’s chief financial officer Robert Probst and corporate controller Leo Mierzwicki in announcing his resignation in April this year, shortly before the Maker’s Mark producer was officially acquired by Japanese drinks group Suntory Holdings for US$16bn.

The acquisition marked the creation of Beam Suntory Inc, a group comprised of the two company’s spirits portfolios, which is to be headquartered in Beam’s Illinois site and headed by Beam CEO Matt Shattock.

Consumer products veteran Hasset joins the group from the Campbell Soup Company, where he served as president of the Away from Home Division and chief customer officer for North America.

Hasset, who has been with Campbell for 10 years, previously held leadership positions at Kellogg’s and Procter & Gamble, where he worked for 15 years.

“Tim is an exceptional consumer-oriented executive with a broad and unique background spanning sales, marketing, innovation and manufacturing,” said Matt Shattock

“Tim’s impressive experience with similar route-to-market structures in commercial and sales leadership positions makes him a great fit to lead our North America business.”

Hasset will officially take up the role on 31 July and has been working with his predecessor Newlands to “ensure a smooth transition”.