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Beam launches Crave chocolate liqueurs range

Beam has launched a new range of chocolate liqueurs in the US – John DeKuyper & Sons Crave Chocolate Liqueurs.

John DeKuyper Crave Chocolate Liqueurs
John DeKuyper Crave Chocolate Liqueurs have been released in the US in time for the holidays

The new range is available in Chocolate Cherry, Chocolate Mint and Chocolate Chilli flavours in 750ml bottles, and is being released ahead of the holiday season nationwide across the States.

“JDK & Sons Crave Chocolate Liqueurs provide chocolate lovers and cocktail enthusiasts alike with a new way to delight their senses during one of the most indulgent times of the year,” said Gary Ross, director of cordials and rums for Beam.

“Whether treating yourself to a decadent cocktail or looking to create a memorable experience at your next holiday party, each distinctive flavor delivers the rich taste of chocolate paired with a unique flavor for an enticing way to satisfy your cravings.”

Beam describes the liqueurs as balancing chocolate notes with natural flavours. The company suggests they are used either over ice or in a cocktail, recipes for which are below.

The three liqueurs carry an RRP of US$17.99.

Crave Cherry Macaroon Martini

1 part JDK & Sons Crave Chocolate Cherry Liqueur
1 part Cruzan Coconut Rum
Splash of Soda
Shake all ingredients (except soda) with ice. Strain into a martini glass and top with a splash of soda. Garnish with a Maraschino cherry.

Crave Luscious Mint Russian
1 part JDK & Sons Crave Chocolate Mint Liqueur
1 part Effen Vodka
Splash of Milk
Build ingredients over ice in an old fashioned glass. Add a splash of milk to make it even more luscious.

Crave Grown-Up Chili Hot Chocolate
2-3 parts JDK & Sons Crave Chocolate Chili Liqueur
Hot Chocolate
Pour Liqueur in a warmed coffee mug and add hot chocolate to taste. Top with whipped cream.

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