Beluga vodka partners with Caviar House & Prunier

23rd April, 2012 by Marinel FitzSimons

Super premium Russian vodka Beluga will now be available in Caviar House & Prunier in 13 airports across Europe, with plans to open five more in the near future.

The brand sees the partnership as a key opportunity to grow the brand and strengthen the brands status as a super-premium spirit.

Beluga Noble, Beluga Allure and Beluga Gold Line, as well as the newest addition to the range, the Beluga Transatlantic Racing Collection, will be available at Caviar & Prunier outlets in airports in London, Copenhagen, Zurich, Geneva and Hamburg, as well as the exclusive ski resort Crans Montana in Switzerland.

Polina Muzychenko, brand manager for the brand, commented: “Year by year Beluga expands its geographic coverage which has proved to be effective for increasing sales and boosting brand development.

“Partnership with Caviar House & Prunier, a manufacturer and supplier of high-quality seafood, is crucial for Beluga in a number of markets.”

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