Beluga Vodka rolls out Noble Celebration

Beluga Vodka has designed a limited edition bottle to mark the 115^th anniversary of the brand’s Mariinsk Distillery in Siberia, called Noble Celebration.

Noble Celebration marks the 115th anniversary of the Beluga Vodka distillery

First launched exclusively in Selfridges in January, the celebratory design will be rolled out to other high-end retailers in April.

The bottle is made using ‘thermal evaporation’ – a double platinum coating is applied to the bottle inside a vacuum chamber to create a uniform metalized layer, before the bottle is coated in a layer of gold lacquer.

The exterior is decorated using screen printing and the Beluga symbol is applied by hand.

“We wanted to create a unique product inspired by the amazing history and tradition of the Mariinsk Distillery as it celebrates its 115^th anniversary,” said Katerina Mechetina, Beluga Vodka brand director.

“Celebrating the anniversary of this legendary distillery, which passes on its traditions from generation to generation, was a great occasion for creating the Beluga Celebration.

“As this is a limited edition bottle, it is aimed first and foremost at Beluga connoisseurs and collectors and customers celebrating important achievements.”

Beluga Vodka Noble Celebration has an RRP of £49.99.