Skinnygirl Cocktails launches two new RTDs
By Melita KielySkinnygirl Cocktails has launched two new low calorie ready-to-drink (RTD) cocktails – Skinnygirl Sweer’arita and Skinnygirl Sparkling Margarita.
Skinnygirl Cocktails has added Skinnygirl Sweet’arita and Skinnygirl Sparkling Margarita to its RTD portfolioThe two new additions bring the brand’s existing portfolio of low calorie drinks up to 21 products, which include cocktails, vodka and wine.
Bethenny Frankel, founder of Skinnygirl Cocktails, said: “I am so excited to introduce Skinnygirl Sweet’arita and Skinnygirl Sparkling Margarita to our growing portfolio and to offer fans a new way to enjoy a great-tasting cocktail without the guilt.
“These fun twists on the original Skinnygirl Margarita are both delicious and refreshing and now I feel like there’s truly a Skinnygirl Margarita out there for everyone.”
Skinnygirl Sweet’arita is a sweeter expression of the original Skinnygirl Margarita, but with a hint of sweetness.
Containing fewer than 100 calories, Skinnygirl Sweet’arita is said to offer a notes of sweet lime, orange and Tequila with a “pleasant tartness”.
Also containing fewer than 100 calories, Skinnygirl Sparkling Margarita provides a bubbly way to enjoy the classic margarita, offering notes of citrus, Tequila combined with a “robust” aroma of lime and a short finish.
Already available throughout the US, Skinnygirl Sweet’arita and Skinnygirl Sparkling Margarita are both bottled at 9.95%abv and carry an RRP of US$12.99 per 750ml bottle.