New Scotch brand Amber Glen unveiled

11th November, 2013 by Becky Paskin

Amber Glen, a new Scotch whisky brand designed to challenge those already present in emerging markets, has been unveiled.

Amber-Glen-Scotch

Amber Glen’s range of Scotch whiskies includes both blends and single malts

The brand, founded by CEO Samuel Minionis and director Nathan Lowry, features a selection of blended and single malt whiskies, all targeted at growing Scotch markets around the world.

Both Amber Glen Classic Blended Scotch Whiskies carry low age statements. The first is a blend matured on Sherry casks for at least three years, while the second is a peated blend matured in Sherry casks for at least five years.

The core Amber Glen single malt range consists of a five-year-old, seven-year-old and 11-year-old, with special 15-year-old and 18-year-old releases all non-chill filtered and bottled at 46% abv.

Amber Glen Supreme Single Malt Whisky will feature selected handpicked casks of young malts as guest white labels, that may include Macduff, Glenallachie, Glentauchers and Miltonduff.

Amber Glen will also offer limited edition releases of “investment grade”, rare single cask whisky.

In a statement, the company said: “The Amber Glen Scotch Whisky brand came into being when Sam spotted a gap in the export market to establish a new and independent brand of Scotch whisky, one that could find its own niche and appeal to a new wave of consumers in emerging markets around the world, as well as to new and younger age groups of consumers in the traditional export markets.”

Total Scotch exports increased to a record high of £4.3 billion in 2012, marking eight years of consecutive growth.

One Response to “New Scotch brand Amber Glen unveiled”

  1. Amita Shakya says:

    Hi, we are in the process of starting up a brewery in Nepal and would be interested in your whiskey “Amber Glen”. Please could let me know how we can take this forward. My contact number in the UK is 07730274227, I would be grateful if you could forward me your contact details so that we can discuss this further.

    Looking forward to hearing from you soon.

    Thanking you.

    Kind regards,
    Amita

Leave a Reply

If that's interesting, how about these?

SWA appoints new legal affairs director

Trade body the Scotch Whisky Association has appointed Alan Park as its new more...

Courvoisier launches China exclusive expression

Beam Suntory has introduced Courvoisier Gala Club, a no-age-statement Cognac more...

William Grant family wealthiest in UK spirits

The family owners of Scotland-based William Grant & Sons have retained their more...

Drake debuts Virginia Black whiskey brand

Canadian rapper Drake has officially launched his new whiskey venture, Virginia more...

Quintessential unveils Dubliner 10 Year Old

Quintessential Brands has expanded The Dubliner range with the release of a more...

Vulson launches aged French rye in UK

French Alps-based distillery Domaine des Hautes Glaces has launched an aged more...

New firm to handle Label 5 UK distribution

International drinks distributor Interbev has launched a new brand management more...

The week in pictures

From sipping cocktails in Kensington and competitions in Shoreditch to visiting more...

Kingsbarns Distillery launches minibus service

Wemyss Malts is set to launch a free mini bus service to its Lowlands-based more...

Bonhams HK to sell 100-year-old Rémy Martin

Bonhams Hong Kong is readying to host its Fine Wine, Whisky and Cognac Sale, more...

Rémy GTR intros limited Cognac collection

Rémy Cointreau Global Travel Retail has launched the first expression in Carte more...

Hine marks Queen's birthday with single vintages

The only Cognac house to hold a Royal Warrant, Hine has launched a pair of 1986 more...

Wemyss unveils spring single cask collection

Independent bottler Wemyss Malts has released six new single cask whiskies for more...

Brown-Forman splashes £285m on Scotch brands

Brown-Forman has reached a “definitive agreement” to acquire The BenRiach more...

Top six English whisky producers

As St George’s Day approaches this weekend, we take a look at some of the more...

Top 5 bars in... Seoul, Korea

Thanks to a burgeoning interest in western-style serves, mixology in Korea is more...

Marcin Miller reveals details of Japan distillery

Kyoto Distillery co-founder Marcin Miller explains why the time is ripe for the more...

Auction website lists 100 rare Japanese whiskies

Whisky.Auction has put 100 rare Japanese whiskies up for sale in its latest more...

Diageo engages flyers with 'Singleton Sensorium'

Diageo Global Travel and Middle East has launched The Singleton Sensorium in more...

Olmeca Altos Tequila launches Añejo expression

Pernod Ricard has extended its Olmeca Altos Tequila range with the launch of an more...