Snow Queen Vodka releases erotic 2013 calendar7th January, 2013 by Marinel FitzSimons
Snow Queen Vodka is expressing is creative side through a series of artistic collaborations, including an erotic calendar produced with celebrity photographer Ellen von Unwerth.
The first saw the premium vodka brand partner with street art collective, Graffiti Life, to help inspire and develop Snow Queen’s branding.
In an event that took place at Graffiti Life HQ in London’s East End, 10 Graffiti Life artists, chosen by Snow Queen, created their version of Snow Queen on over sized canvases. Each of the artists had strengths in a different street art discipline, and was chosen as the Snow Queen brand ‘felt an affinity’ with their works and styles.
The canvases, which were purchased by Snow Queen, will be used as inspiration for the brand’s future campaigns.
The event brought together a selection of brand fans, street art enthusiasts and press, united by free flowing vodka and canapés.
Gulnida Tichieva, founder of Snow Queen Vodka, said: “The event was so exciting; we’ll certainly be working with the artists again very soon.”
Iona Thomas of Graffiti Life, which is planning to collaborate again on a similar project in 2013, added: “It was an absolute pleasure to work with Snow Queen, who has a beautiful vision for their brand and an eye for creativity.”
The second artistic endeavour is a large format, branded calendar created by celebrity fashion photographer Ellen von Unwerth.
The calendar, which was launched in a stylish gallery in Soho, London last month, playfully depicts the ‘Snow Queen’ through a series of twelve erotic feminine images that are von Unwerth’s hallmark.
The calendar will be on sale through the Snow Queen website, but in the meantime, you can view the sexy fairytale on the following pages…