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Hi-Spirits takes on Brooklyn Gin UK distribution
Hi-Spirits has struck a deal with Brooklyn Gin to distribute the brand in the UK on-trade and off-trade.
Brooklyn Gin has agreed a UK distribution deal with Hi-Spirits
Brooklyn Gin is “handcrafted” in New York and includes botanicals such as hand-cracked juniper berries and citrus peels.
The brand was established in 2010 by Emil Jättne and Joe Santos, and is said to deliver a “fresh and complex” flavour with citrus notes to “enhance both classic and contemporary gin serves”.
Jättne said: “We’re very excited to launch Brooklyn Gin in the UK, a place that is distinctive in its longstanding love of gin and is the home of exceptional establishments and hospitality.
“We look forward to working with Hi-Spirits to bring our one-of-a-kind gin to the fast growing group of craft spirit connoisseurs. “
Bottled at 40% abv, Brooklyn Gin has an RRP of £40 per 700ml bottle.
“Gin has been through an astonishing renaissance over past few years,” said Dan Bolton, managing director of Hi-Spirits. “Consumers love classic serves such as the gin and tonic, Marini and Negroni, as well as the innovative new serves continually being developed by mixologists.
“Brookly Gin is a wonderful addition to our portfolio, allowing operators to offer a craft brand to customers for whom provenance is part of the enjoyment of drinking spirits at home or out with friends.
“Across our range we now have an unrivalled choice of mainstream, premium, niche and craft gins that enable our customers to offer a range of styles and price points.”