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Vodka



Grey Goose sees ‘Extraordinary’ sales uplift

An immersive ‘Gift of the Extraordinary’ Grey Goose activation at Dubai International Airport over the 2016/17 festive season resulted in a double-digit sales uplift for the brand, Bacardi Global Travel Retail has reported

Tuesday, February 7th, 2017 No Comments »


Belvedere targets clubbers with luminous bottle

LVMH-owned vodka brand Belvedere has upped its clubbing credentials with the launch of a light-up, laser-cut bottle design called Midnight Saber

Monday, February 6th, 2017 No Comments »


Svedka adds Blue Raspberry to vodka stable

US drinks group Constellation Brands has expanded its Svedka flavoured vodka line with a Blue Raspberry variant, said to be the “most sought after flavour” among millennials

Wednesday, February 1st, 2017 1 Comment »


Purity Vodka appoints president and CEO

Sweden-based Purity Vodka has named David Szydlik as its new president and chief executive officer – the third person to take over the position in less than three years

Tuesday, January 31st, 2017 No Comments »


Tito’s celebrates entry into 100th market

Tito’s Handmade Vodka is celebrating a “distribution milestone” after signing a deal with Belmond to launch in Slovenia – the brand’s 100th market

Friday, January 27th, 2017 No Comments »


Absolut recruits for ‘billion dollar nose’

Pernod Ricard-owned Absolut Vodka is looking to hire a new “billion dollar nose”, as sensory design director Per Hermansson prepares to retire

Wednesday, January 25th, 2017 No Comments »


Top 10 Scottish spirits that aren’t Scotch

It may be hard to believe, but not everyone is a Scotch whisky fan (it’s okay, we forgive you), so we set out to find some other interesting Scottish spirits to toast the Bard of Ayrshire this Burns Night

Monday, January 23rd, 2017 No Comments »


California welcomes ‘first urban distillery’

Distiller and blogger Laura Johnson is readying to open California’s “first urban distillery”, with plans to produce gin, vodka, eaux-de-vie and “eventually” whiskey

Thursday, January 19th, 2017 No Comments »


Absolut unveils lime flavour after portfolio cull

Pernod Ricard has released a new lime variant for Absolut Vodka, after last year admitting a flavour cull had been implemented across the brand’s portfolio

Wednesday, January 18th, 2017 No Comments »


Former Stoli exec Cullins to advise Perfect Brands

Rob Cullins, former Stoli Group CEO, has been named a global spirits advisor at Perfect Brands Capital Partners (PBCB) as the firm seeks to grow its Perfect Vodka brand

Wednesday, January 18th, 2017 No Comments »