If that's interesting, how about this?


Most Read

Rum



Farrar to leave Edrington amid executive shuffle

Bill Farrar, managing director super-premium, is to leave Edrington in June 2017 as new heads are announced to lead the company’s regional power brands and global travel retail divisions

Monday, January 16th, 2017 No Comments »


Bacardi GTR brings rum focus to Malaga

Bacardi Global Travel Retail has teamed up with Dufry-owned World Duty Free to roll out a six-week rum focus at Malaga Airport

Monday, January 16th, 2017 No Comments »


Bacardi marks musical roots with Major Lazer

Bacardi has joined forces with music trio Major Lazer to launch ‘The Sound of Rum’ – a creative partnership that aims to bring fans of reggae, dancehall, soca, hip-hop and electronic music together

Thursday, January 12th, 2017 No Comments »


Experts predict top spirits trends in 2017

If you’re curious about what the coming year has in store for the global spirits sphere, look no further than our comprehensive round-up of industry predictions

Thursday, January 12th, 2017 1 Comment »


Bacardi to distribute Ron Santa Teresa rum

Venezuelan rum company Ron Santa Teresa has signed an exclusive international distribution deal with drinks giant Bacardi

Tuesday, January 10th, 2017 1 Comment »


Old Fashioned and Moscow Mule top US menus

New data from IWSR has found that Bourbon- or rye-based Old Fashioneds and vodka-based Moscow Mules accounted for 30% of all US cocktail menu mentions in 2016

Thursday, January 5th, 2017 No Comments »


CBS hones in on Havana Club dispute

The rumbling trademark feud over the rights to Havana Club rum in the US hit prime time TV last weekend when CBS News’s 60 Minutes programme flew to Cuba to investigate

Tuesday, January 3rd, 2017 1 Comment »


Were these the biggest spirits trends of 2016?

At the start of the year, we asked industry buffs which trends they thought would mould each category in 2016. Were their forecasts correct? SB looks back…

Friday, December 30th, 2016 1 Comment »


How did these spirits brands perform in 2016?

Despite a turbulent year filled with economic uncertainty and political change, the international spirits community remains unexpectedly upbeat – but were the predicted fortunes of our brands to watch in 2016 realised?

Wednesday, December 28th, 2016 No Comments »


The rum brands to watch in 2017

For a category that harbours premium ambitions, rum faced a tricky 2016. The Spirits Business looks to the brands pushing against the barriers that face the world’s third-largest spirits category

Tuesday, December 20th, 2016 1 Comment »