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Mackmyra builds on whisky sales growth
Swedish whisky distiller Mackmyra saw its sales surge 32% in 2016 Q4, propelling the producer to its eighth quarter of consecutive growth.
Mackmyra has reported its eighth consecutive year of sales growth
Full-year sales were up 18%, driven by bottle sales and increased visitor numbers to the distillery.
Sales excluding alcohol hit SEK73.4 million (about US$8.1m), up from SEK62.1m (US$6.9m) in 2015.
Highlights included “significant” sales successes in Europe, in particular in the priority export markets of Germany, France and the UK.
Sales to Systembolaget, Sweden’s government-owned liquor stores, increased 14% largely driven by the Mack single malt expression, the brand said.
Despite the sales hike, profitability remains challenging. While reporting an SEK3.7m (US$409,000) improvement, the brand occurred an operating loss of SEK13.6m (US$1.5m) for the year.
Cash flow was weaker due to increased distillation activities over the year. However the brand says it achieved a positive cash flow of around SEK2.8m (US$310,000) in the second half of the year.
Bottle sales in 2016 exceeded 281,000, the highest since the brand was founded in 1999.